It’s one thing for a potentially deluded Silicon Valley entrepreneur like Elon Musk to develop a plug-in electric luxury supercar and say the game has changed. But when auto makers like Audi and Porsche jump onto the track… well, that IS a different game. At the 2015 Frankfurt Motor Show both of these venerable German […]

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Lego invests millions in renewable energy, so why don’t they show the same sustainable commitment with their toys?

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To be successful, a Global Climate Treaty needs a better name than Kyoto. (Sorry, Kyoto)

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Clover Leaf Tuna Misses Boat with Sustainability ad, fills sea with greenwash instead.

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Like to pop the occasional bottle of wine? Find out more about how sustainable the cork is with this fun campaign by Citizen Group.

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With some forethought, and these 5 tips, you can design statistics that will get your readers through the numbers wide awake and looking for more.

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The 5th Annual ImagePower® Green Brands Survey is out, with some encouraging and surprising results. First, the environment is not going away, despite our best attempts to kill it. With over 9000 people polled in eight countries (Australia, Brazil, China, France, Germany, India and the United Kingdom) this study concludes that overall, concern for the […]

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In an effort to stay at the forefront of environmental product communication, Unicycle Creative is proud to launch a new worldwide standard for eco-labeling, the Dead Polar Bear Scale (DPB) “It’s a way for consumers to really know what they’re buying into from a climate perspective,” Says Unicycle President Lorne Craig, “We’re all killing polar […]

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This was one of those ideas that made me wonder why I hadn’t thought of it. You have machines to sell aluminum cans of soda and plastic bottles of water, so why not offer the same convenience for recycling your empties and getting any deposit back? Turns out a Norwegian-based company called TOMRA is all […]

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You copy on both sides of the paper. You don’t print your e-mails. You pour reclaimed rainwater water through old coffee grounds. BUT YOU CAN STILL DO MORE!! Yes, until you consider how many grains of toner you waste on each and every letter you print, you are not worthy. Meet ECO-Font, by Spranq, which […]

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