The Silent Gardener is a BC company that usually likes to be as unobtrusive as possible. But when making their new video, Unicycle Creative decided to get under peoples’ skin a bit. Opening with the dental-filling-shaking sounds of a Harley Davidson, the video asks a simple question: Ever want to just turn down the world? […]

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Well it has been a pretty well-assembled year here at Green Briefs and Unicycle Creative. To celebrate, I made this fun little card with my family, showing how all the pieces of 2014 clicked together (more or less) to create a pretty awesome set. Many best wishes and gratitude to all my readers, clients and […]

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OK, everybody in Canada knows we pay some of the highest cell phone fees in the world. Our government has even gone so far as to pass legislation to reduce these levels of parasitic extortion (a superficial ploy to appease the weary consumer vote that has actually resulted in HIGHER mobile bills… but I digress) […]

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Your CEO may not be interested in spending extra money to save the world’s forests, but if everything else were equal, (including price), who wouldn’t choose to hug a tree? The Wheat Sheet is an office-grade paper that offers the same quality, appearance and performance of regular paper, but uses less trees, produces less carbon […]

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It’s OK to print again. Really. The sustainable side of ink-on-paper.

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Local brand, Prior Skis and Snowboards, has a sustainability story to tell that could resonate around the globe.

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A recent post on the Environmental Leader website highlighted some of the ‘green’ guidelines recently updated by the Federal Trade Commission, for communicating environmental claims on everything from toothpaste to tires. According to the FTC website, the guidelines are made to ensure ‘voluntary compliance with such laws by members of industry’. Those found in contravention, […]

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WalMart can’t compete with Honest Ed’s almost lost art of hand painted signs.

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‘Gamification’ is the new marketing buzzword. Is your brand ready to play? Check out this recap from SB2011 in Monterey to find out.

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BC retailer London Drugs tells the recycling story with a one-of-a-kind media vehicle – the StyroCycle.

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