We recently completed some blog updates for the London Drugs What’s the Green Deal? program, to help recognize some recent achievements and help customers feel the sustainable love. In the past, we have concentrated on longer-form articles for the GreenDeal.ca blog. These perform well, both from an SEO perspective, and for creating a searchable online […]
Telling a sustainability story with a warmer image.
February 11th, 2014 · No Comments
Tags: Art · Green Creative · Unicycle Case Studies
London Drugs more eco-friendly than Whole Foods? What’s the Green Deal with that?
May 2nd, 2012 · 3 Comments
London Drugs more eco-friendly than Whole Foods? That’s what British Columbians say in a recent Ipsos survey.
Tags: Green Creative · Green in the Economic Downturn · Published Articles · Sustainable Businesses · Sustainable Products · Unicycle Case Studies
A YouTube marketing appeal to the emotional geek in all of us.
May 25th, 2010 · 3 Comments
There is something inherently sad in the idea of waste. So when London Drugs set up a partnership with FreeGeek Vancouver to help collect usable older computers and keep them out of landfill, I saw an opportunity to have a little fun and tug on the heartstrings at the same time. As part of a […]
Tags: Green Creative · Green Points of View · Sustainable Businesses · Sustainable Lifestyle · Unicycle Case Studies
What’s the Green Deal with London Drugs?
November 28th, 2008 · 1 Comment
This summer, a new green growth quietly sprouted at London Drugs. ‘What’s the Green Deal?’ is a program that puts environmental and sustainability information on display, with in-store signage, flyer features and even a new web site – www.greendeal.ca. (Full disclosure – Unicycle Creative was the consultant employed to help develop the program, so you’ll […]
Tags: Sustainable Lifestyle · Sustainable Products · Unicycle Case Studies