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EPIC 2010 Show a feast of green marketing roughage.

June 9th, 2010 · No Comments

This year I attended the EPIC Vancouver Sustainable Living Show as an exhibitor (with two clients) as well as a blogger, shopper and beer sampler. There were brand and product concepts aplenty, offering a creative marketing boost as well as a feeling of genuine entrepreneurial optimism. Sure, the usual flock of ‘green’ graphics were on […]

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EPIC Sustainable Living Expo 2009

May 13th, 2009 · No Comments

This is the second year that your Unicycling blogger has attended this show, and if the crowds heading into Vancouver’s new Trade & Convention Centre on a sunny Saturday afternoon in May were any indication, green products and services are even more popular this year despite the recession. (Click here for a look at last […]

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Tags: EPIC 2009 Sustainable Living Show · Sustainable Lifestyle · Sustainable Show Highlights

Natureland Organic Beer. Looks good, tell me more.

May 13th, 2009 · 1 Comment

When I reported on this product last year, my main comment was ‘great beer, shame about the packaging’. Well, this year, the beer is just as good, and the packaging… better. Brian Hansford, Territory Manager for Pacific Western Brewing, told me the packaging had definitely helped sales, pointing out that the new box now actually […]

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Tags: EPIC 2009 Sustainable Living Show · Sustainable Lifestyle · Sustainable Products · Sustainable Show Highlights

Prairie Organic Vodka: Starts with a punch but lacks show-stopping finish.

May 13th, 2009 · No Comments

I had seen this product before, as its packaging had appeared in the prestigious Communication Arts Design Annual 2008. So I eagerly stepped up to the sampling table. I’m no vodka connoisseur, but the corn-based beverage seemed adequate to do the job, and set me up well for my day at Epic 2009. From a […]

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Tags: EPIC 2009 Sustainable Living Show · Sustainable Lifestyle · Sustainable Products · Sustainable Show Highlights

Lotusland Wines: A surprising contender to make your 100-mile diet more palatable.

May 13th, 2009 · No Comments

I had seen the sign for Lotusland Winery around Abbotsford on Highway 1, and in the land of mushroom farms and rural sprawl, hadn’t given it much thought. But their label design has a much more urban flair, using west coast Vancouver B&W imagery that definitely made their product appealing to try. I sampled their […]

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Tags: EPIC 2009 Sustainable Living Show · Sustainable Businesses · Sustainable Lifestyle · Sustainable Products · Sustainable Show Highlights

Momentum Biking Magazine – A cultural icon in the making?

May 13th, 2009 · 2 Comments

I have seen this publication before at one of my local coffee shops, so I was happy to find out more at their booth at Epic. A chance to win a bike trailer was enough to entice me to subscribe, (for the show-special rate of $15 a year) and I had a nice chat with […]

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Tags: EPIC 2009 Sustainable Living Show · Sustainable Businesses · Sustainable Lifestyle · Sustainable Show Highlights

CBR Products – A biased review

May 13th, 2009 · 1 Comment

As CBR Products is a Unicycle Creative client, I have to come clean: This review will be incredibly positive. But besides being their Marketing Guy, I also use their products on my cabin at Lillooet Lake. So I’m sold on the stuff for all the right reasons. Perhaps CBR’s most famous product is BRODA® PRO-TEK-TOR,  […]

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Tags: EPIC 2009 Sustainable Living Show · Sustainable Businesses · Sustainable Lifestyle · Sustainable Products · Sustainable Show Highlights · Unicycle Case Studies

Sundog Clothesline Company A green marketer’s dry dream.

May 13th, 2009 · No Comments

Here are some products ripe for the times. What could be more pure than the smell of fresh clothes drying in the sun? What could offer more righteous and newsworthy PR opportunities than the fight for the right to dry clothes?  Add to that a unique range of products tailored to apartment dwellers as well […]

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Tags: EPIC 2009 Sustainable Living Show · Sustainable Businesses · Sustainable Lifestyle · Sustainable Products · Sustainable Show Highlights

Live for Tomorrow – A green cleaner that stands out with its pack

May 13th, 2009 · No Comments

As an avid fan of the Avalon Dairy classic glass bottle, I was intrigued when I saw this line of cleaners packaged in these iconic containers. One look at that historic shape and I get an instant sense of purity and a throwback to less toxic times. Speaking with Keena, wife of Live for Tomorrow […]

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Tags: EPIC 2009 Sustainable Living Show · Sustainable Businesses · Sustainable Lifestyle · Sustainable Products · Sustainable Show Highlights

Sustainable Water Art

May 13th, 2009 · 2 Comments

Seeing this booth was like walking into a living Dr. Seuss / Rube Goldberg display. Brass instruments, copper piping and elegant metalwork spiraled outward, propelled by water. Master Recycler and Artist Douglas Walker was also there, happy to exchange wry comments and discuss the sculptures. If you have a garden patio or yard in need […]

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Tags: EPIC 2009 Sustainable Living Show · Sustainable Businesses · Sustainable Products · Sustainable Show Highlights