What does a stack of 3500 cans of food look like? Almost anything you can imagine. Unicycle Creative was proud to join the 2016 Canstruction event, as part of a team with Omni Engineering, to help make a super sized dent in the needs of the Vancouver Food Bank. The show theme was ‘Who’s Hungry’, […]
Entries Tagged as 'Unicycle Case Studies'
Canstruction – Unicycle Creative helps sustain food banks with food selfie art
May 5th, 2016 · No Comments
Tags: Events · Social Media · Unicycle Case Studies
Using irritating sounds to sell… peace and quiet.
June 10th, 2015 · No Comments
The Silent Gardener is a BC company that usually likes to be as unobtrusive as possible. But when making their new video, Unicycle Creative decided to get under peoples’ skin a bit. Opening with the dental-filling-shaking sounds of a Harley Davidson, the video asks a simple question: Ever want to just turn down the world? […]
Tags: Environment · Green Creative · Green Points of View · Production · Social Media · Sustainable Lifestyle · Sustainable Products · Unicycle Case Studies
Let’s look at the Big Picture of local food.
May 18th, 2015 · 2 Comments
According to a study by the Conference Board of Canada, consumers are starting to demand more local choices on their plates. Maybe that’s part of the reason chef Randy Jones’ Mile One Eating House, in Pemberton BC, has taken off. From local grass-fed beef burgers to Pemberton potato fries on the side, the Mile One […]
Tags: Art · Unicycle Case Studies
Should a branding company have a ‘style’?
February 6th, 2015 · No Comments
A few thoughts on personality among the ‘Personality-Makers’, with a look at one video demo reel that has its own unique style.
Tags: Brand Identity · Unicycle Case Studies
This year for Christmas I want EVERYTHING to be made from LEGO®.*
December 17th, 2014 · 2 Comments
Well it has been a pretty well-assembled year here at Green Briefs and Unicycle Creative. To celebrate, I made this fun little card with my family, showing how all the pieces of 2014 clicked together (more or less) to create a pretty awesome set. Many best wishes and gratitude to all my readers, clients and […]
Tags: Art · Printing · Production · Sustainable Lifestyle · Unicycle Case Studies
Can business printing actually HELP a forest? On THIS paper, maybe it can.
October 30th, 2014 · No Comments
It’s interesting how the perceptions and realities of sustainability ebb and flow. It wasn’t too long ago that we were all shunning the printed page, saving trees by not printing that e-mail. Until we calculated the carbon footprint of the server farms that dish up all that e-spam. Or the piles of wasted devices we […]
Tags: Green Creative · Printing · Sustainable Products · Unicycle Case Studies
How to integrate in-store, on-line, web video and selfies in a contest that makes customers the real #GreenHeroes
April 21st, 2014 · 4 Comments
It’s about time recyclers got the hero status they deserve. So when London Drugs needed to spread the word about recycling for Earth Day 2014, we decided to get social with a heroic campaign. We began with online video. Leaping out with balloons, confetti and an obnoxious bull-horn, we surprised shoppers using the London Drugs […]
Tags: Green Creative · Social Media · Strategic Alliances · Sustainable Businesses · Sustainable Lifestyle · Unicycle Case Studies
You Are Here. A Sustainability Literacy Presentation
April 16th, 2014 · 1 Comment
On April 16, 2014 I was honoured to be asked to present at the University of The Fraser Valley’s inaugural Graphic and Digital Design Portfolio Show. For those that attended, here are links to some of the resources I mentioned in my talk. For the other 6,999,999,850 or so of you who missed it, the […]
Tags: Events · Green Creative · Green in the Economic Downturn · Green Points of View · Green Politics · Uncategorized · Unicycle Case Studies
How to use your Supply Chain to educate and sell.
March 31st, 2014 · No Comments
When most companies think of marketing, it’s all about simplifying and wrapping up their advantages in a few carefully-chosen words and images. But sometimes showing customers and prospects the bigger picture can make a greater impact. Hemlock Printers recently hosted a booth at the Globe 2014 Exposition, part of the world-famous summit on business and […]
Tags: Green Creative · Printing · Sustainable Businesses · Unicycle Case Studies
Is your brand outgrowing its image? Here are three symptoms to check…
March 20th, 2014 · 2 Comments
Ahhh, spring. That season of blossoms and birdsong… the roar of gasoline mowers and the stench of blue smoke in the air. Unless you are a customer of The Silent Gardener Ltd, who for years quietly grew their business using only electric equipment, organic fertilizers and biological pest controls. But as this company’s capacity increased, […]
Tags: Green Creative · Sustainable Businesses · Sustainable Lifestyle · Unicycle Case Studies