The 2016 deal to manage The Great Bear Rainforest has been hailed as one of the most significant environmental agreements in history. And it all began, as many great ideas have, scribbled on the back of a napkin. 20 years ago, this six-million hectare swath of continent was known simply as the “Mid-Coast Timber Supply […]

[Read more →]

It’s hard to believe, but there may actually be a more wasteful process for improving Metro Vancouver’s transit system than the one proposed by the Mayor’s Council. And if the NO vote carries the day, we’re all going to get to see it first hand. And pay for it. How can that possibly be? Let’s […]

[Read more →]

Leave it to a Canadian entrepreneur to solve a problem that has plagued hockey for as long as the game has been played. ‘Bio-Jock’, a new line of single use, compostable hockey pads, is being developed by Vancouver businessman Ian Schraeker with the assistance of the UBC Sports Medicine Clinic and Solid Waste Services of Metro […]

[Read more →]

#BCbuylocal from LOCO BC on Vimeo. We all get a warm fuzzy feeling when we think of the old corner store of our childhood. The friendly grocer, pacing the well-wooden floor, doling out neighbourly wisdom and penny candy…  unfortunately, for many people, that’s still the impression they get when they think ‘Buy Local’. But LOCO […]

[Read more →]

A fair question. Canada’s certified organic food and non-alcoholic beverage market was worth $3 billion in 2012 – tripling since 2006.  To help consumers understand where some of this cash is flowing for Organic Week 2014, Unicycle Creative was commissioned by organic food manufacturer and distributor Left Coast Naturals to design an infographic. For this […]

[Read more →]

As a sustainability marketer, I attend a variety of events that wouldn’t get most people off their couch. To be honest, I thought the Metro Vancouver Zero Waste Conference 2014 might be one of those, as I pictured a room full of trash academics debating diversion rates. But it turned out to be a lot […]

[Read more →]

Though it is the mega-corporations who dominate the headlines, small business is one of the key drivers of the sustainable world economy. In 2012, self-employment climbed 3.6 per cent in Canada, with 95,600 individuals accounting for almost 40 per cent of new jobs created in that time. And whether you are hanging your shingle as […]

[Read more →]

Over the past few months in Vancouver, an intriguing idea was spelled out at the North end of the Granville Street Bridge. The word Gesamtkunstwerk was emblazoned in tasteful neon, atop a copper-clad building easily visible to all southbound traffic. So what was the meaning of this 15-letter German Scrabble masterstroke? Gesamtkunstwerk is defined as […]

[Read more →]

On April 16, 2014 I was honoured to be asked to present at the University of The Fraser Valley’s inaugural Graphic and Digital Design Portfolio Show. For those that attended, here are links to some of the resources I mentioned in my talk. For the other 6,999,999,850 or so of you who missed it, the […]

[Read more →]

Left Coast Naturals is a food company built on the principles of sustainability. So how can they tell that complex story in a way that is engaging, concise and as organic as their product? Unicycle Creative proposed an animated web video, built around a storytelling voice from the Left Coast President himself. But to begin […]

[Read more →]