Attending huge eco conferences where people jet in from all over the planet to discuss sustainability can feel counter-intuitive. And this year’s Globe 2016 conference in Vancouver, which I attended with Unicycle Creative client London Drugs, certainly offered moments of irony. Yet from the opening presentation, delivered by Prime Minister Justin Trudeau, to the closing […]

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It’s one thing for a potentially deluded Silicon Valley entrepreneur like Elon Musk to develop a plug-in electric luxury supercar and say the game has changed. But when auto makers like Audi and Porsche jump onto the track… well, that IS a different game. At the 2015 Frankfurt Motor Show both of these venerable German […]

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The Silent Gardener is a BC company that usually likes to be as unobtrusive as possible. But when making their new video, Unicycle Creative decided to get under peoples’ skin a bit. Opening with the dental-filling-shaking sounds of a Harley Davidson, the video asks a simple question: Ever want to just turn down the world? […]

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Marc Stoiber is a force of nature. I almost said freak of nature, but I didn’t. Not sure why, because he’s that, too. Not only did he build a dazzling career, drinking with the world’s creative elite and working on brands that would make Don Draper salivate, he threw it all away in a mid-life […]

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If you didn’t know we had a 25-year regional plan, don’t feel bad. Most people’s brains rust over when faced with terms like ‘Regional Context’ and ‘Transportation Demand Strategies’. But ‘Metro Vancouver 2040 – Shaping Our Future‘ is a plan so thorough, it was adopted unanimously in 2011 by 21 municipalities, a treaty First Nation,  […]

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As a sustainability marketer, I attend a variety of events that wouldn’t get most people off their couch. To be honest, I thought the Metro Vancouver Zero Waste Conference 2014 might be one of those, as I pictured a room full of trash academics debating diversion rates. But it turned out to be a lot […]

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It was the early 1600’s. The Catholic Church, ie, government of the day, was opposed to the radical new idea that the earth was NOT the center of the Universe.  The Copernican view, that the Earth revolves around the sun, was considered heresy. The infamous radical astronomer Galileo (himself a Catholic) was tried by the […]

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The Mount Polley Mine Environmental Disaster, as it’s soon and forevermore likely to be known, has thrown into sharp focus the incredible liability the mining industry faces whenever they decide to store a toxic swamp full of lead, cadmium, arsenic and whatever other delightful chemical combinations these elements can create. (Which is pretty much every […]

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On April 16, 2014 I was honoured to be asked to present at the University of The Fraser Valley’s inaugural Graphic and Digital Design Portfolio Show. For those that attended, here are links to some of the resources I mentioned in my talk. For the other 6,999,999,850 or so of you who missed it, the […]

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An open letter to BC Premier Christy Clark – April 7, 2014 Dear Christy May I call you Christy? It seems appropriate, given your warm, woman-of-the-people style of governing. I’m a soccer parent too, so that puts us on the same sidelines, wouldn’t you say? Anyhow, it’s about this Bill 4 thing. You know, the […]

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